Today, Bhanu Priya’s Fake Fashion & Style Gallery is remembered as a cautionary tale—whispered among aspiring designers and laughed at by true fashion lovers. And somewhere in Kerala, the original indigo saree hangs in a museum, a symbol of what real style looks like: honest, original, and earned.

Bhanu Priya had built her gallery by screenshotting images from independent designers in Mumbai, Delhi, and even small artisans in Jaipur. She used photo-editing apps to remove watermarks and added her own logo—a graceful peacock—to make them appear original. When followers asked for prices, she quoted steep figures, collected advance payments via UPI, and promised delivery in four weeks.

For the first few months, it worked. Customers received cheap, unstitched polyester garments that barely resembled the photos. But by then, Bhanu Priya had already blocked them and moved on to new victims.