The rise of social media has democratized the process of fame, allowing individuals to gain widespread recognition and attention through online platforms. One such example is Roxy Carter Woodman, a young woman who gained internet fame through a casting video that went viral. This paper seeks to explore the dynamics of online fame and performance through the lens of Roxy Carter Woodman's casting video.
Goffman, E. (1959). The presentation of self in everyday life. New York: Doubleday. Roxy Carter Woodman Casting Video
This paper draws on theories of performance, identity, and online culture. The concept of performance, as articulated by Erving Goffman (1959), suggests that individuals present themselves to others through a series of performances, which can be both authentic and fabricated. In the context of online fame, individuals like Roxy Carter Woodman perform themselves to a global audience, curating a persona that blends reality and fiction. The rise of social media has democratized the