Yet the psychological drive remains. Vitamin D deficiency (the "winter blues") is a serious health issue in northern latitudes. We need the sun to live, but too much kills us.
In this context, being a Kind der Sonne was not just about a tan. It was a racial marker. Those who could not tan (the very pale or sickly) or who refused to participate (those hiding in factories or ghettos) were deemed degenerate. The sun, once a symbol of universal health, became a tool of exclusion. After WWII, the terms shed their Nazi baggage and returned to hedonism. The 1960s and 70s saw the rise of the Sonnenfreund as a lifestyle brand. With affordable package holidays to Mallorca and the Canary Islands, the pale Northern European skin became a mark of poverty (the factory worker), while the bronze tan signaled leisure and wealth.
This has given rise to the New Sonnenfreund : the biohacker. These are the tech executives wearing UV monitors on their wrists, timing their sun exposure to the minute. They use apps that tell them exactly when to get 15 minutes of midday sun (for vitamin D) and when to run for shade (to avoid UVA aging). Perhaps the purest Kinder der Sonne left are the children of the global migration crisis. In a cruel irony, many refugees from sun-scorched zones (Syria, Afghanistan) arriving in Germany suffer from severe vitamin D deficiency because they are suddenly trapped indoors, their skin covered, in a land of grey skies.
Nowhere is this dichotomy more visible than in the German cultural concepts of the (Sun Friends) and the Kinder der Sonne (Children of the Sun). At first glance, these terms evoke images of beach holidays and tanning salons. But a deeper look reveals a complex history—one that swings from utopian health reform to dangerous pseudoscience, and finally, to the modern existential crisis of ozone holes and skin cancer. The Naked Pioneers: The First Sonnenfreunde The modern story of the Sonnenfreunde begins not in the 1970s tanning boom, but in the Lebensreform (Life Reform) movement of 19th-century Germany and Switzerland. These were radical nudists, organic farmers, and gymnasts who believed that industrial society had made humanity sick.
